Variable data printing

Variable data printing

 

Take and treat your clients as individuals with different needs and demonstrate respect toward them by sending them personalized direct mail, letters, offers, greeting cards.

Unimedia has the necessary equipment and offers you variable data printing both in big circulations and when you wish to print a small number of advertisement materials or forms.

The variable data printing is done through the digital printing and special software, allowing you to personalize every printed material of your order and in this way to maximize the return of the marketing investment.

As a method of the direct marketing the personalized printing provides you with the possibility to create individual messages and advertisement materials for small groups of consumers and in this way to provoke action on their behalf in the direction you wish. With the so-called “one to one marketing”, the variable data printing generates one personalized document for one separate client. The digital printing slows the printing of unique materials for every client within a group or for separate segments of consumers, part of greater data base. 

 

Personalized images printing

 

This is a method used for creation of individual messages by adding a variable text to the images. This allows us to print out impressive materials for the direct mailing which greatly attract the attention of the client through the personal attitude and positive emotion.

Application:

- all types of materials for direct marketing and mailing

- vouchers, invitations, greeting cards, magazine covers, business cards, calendars and many others.  

At Unimedia we have the necessary equipment and experience to offer you a quick, exact and efficient personalization of your documents or advertisement materials.

In case you are interested, please send us an enquiry or place an order Enquiry/Order.